Forvana is a proposal for a new snowsports brand that encapulates the Scandinavian design principles of simplicity, quality and universality. There was a gap in the market for functional yet stylish snowsports apparel that would stand both wear and changes in design trends. The brand is designed to be inclusive, with affordable pieces and a non-gendered size range that focused on measurements and fit rather than traditional male and female sizing.

The project focus was a recognisable and adaptable design language the could be applied to print, digital, clothing and equipment as well as hypothetical collaborations the brand might pursue.