2023

Provident Sailing are a sailing holiday company operating in the west coast of Scotland. Bringing something new and exciting to the market, they required a brand that would set them apart. The identity needed to reflect the tradition of the Brixham Trawler (a near 100-year-old ship they use for their voyages) while also speaking to their modern values and approach to adventure holidays. They asked for a simple but effective brand language, a website build that they could then maintain and edit themselves, and merchandise for their customers and crew.

The BM28 used on the primary logo is the number found on Provident’s impressive sails, the colour palette also reflects the colour of her sails.

The website can be found at here.